Case development and writing

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The case study is an integral part of the learning process in business schools and training programs. It is being used in academic teaching, training and industry induction sessions. The case method helps to bring the real-life business dilemma and situations faced by managers to the classroom. It is also used for making the participants learn about the concepts and applications of the various framework besides analytical techniques used in the industry. There is an art and science of case development and writing which this programme aims to make the participants learn and facilitate in writing contextual case studies. The programme will cover case development and writing, and handhold participants even after the MDP, leading to publication of the case study.

The core objective of the programme is to help participants develop skill-sets for case writing in reputed journal and outlets like Ivey Publishing, NACRA's Case Research Journal, Emerald Emerging Markets Case Studies, The Case Centre, Sage Business Cases, etc

? Introduction to case development and writing ? Understand case method as a pedagogical tool in facilitating student learning ? Identifying the appropriate lead for case writing ? Deciding the learning objective for the case ? Steps in case study development and writing ? Role of research in case writing ? Steps in developing Teaching Notes for the case ? Practical hands-on exercise leading to Case study submission for publication

Working professionals, Faculty members, Research Scholars, Trainers and Consultants

Course Details

Venue Online
Duration 18 Hrs.
Starts On Nov 21, 2022
Faculty Prof. Neeraj Pandey

Fees Details

Duration Professional Fee*(Per participant) GST(18%) Total Fees(Per Participant) Programme Code
18 Hrs. 9,000.00 1,620.00 10,620.00 1 23 3 38
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